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The Macallan
Edition No. 3 Launch
2020-11-24 09:25:12
The Macallan Edition No. 3 wanted to launch its third edition in the limited edition series in Indonesia, but they already bring several key medias to SG to cover the story
2020-11-24 09:25:12
The Macallan is already a top of mind brand, but need a continuous engagement with the right personas to maintain the hype and branding.
Different angle and execution for the luxury media in ID. Selecting and engaging only with the right persona of media and influencers that suits the brand. We combined macro and micro influencers to get the most.
30 influencers and 20 media coverage for The Macallan Edition no. 3 Launch
